Our Brands
RangeAltamonte distributes a range of consumer products in the Hardware and Building, Plumbing, Automotive, Trade, Industrial, Homewares and Leisure markets.
We identify and distribute products that fulfil the following criteria:
- Deliver unique usage experiences to customers
- Are designed and built to the highest quality standards
- Offer value for money to customers
- Leverage emerging technological improvements and environments trends
- Provide factory warranty protection and after sales service
- Perform to the highest safety standards
Our Process
StepsAltamonte goes through a detailed strategy and planning process pre-launch to ensure products are launched effectively, profitably and in alignment with supplier’s international business strategy.
This is driven by Altamonte, but includes input from suppliers.
Each component is agreed collaboratively prior to product launch to ensure alignment of goals – making Altamonte an easy distribution partner to work with.
We also provide ongoing feedback progress reporting to keep our partners aware of progress in an ever changing global marketplace.
Details of our Stages are as follows:
Initial Australasian Market Analysis
Competitive analysis
Legal/regulatory analysis
Environmental analysis
Industry body liaison
Technological change impact
Identification of market gaps & opportunities
Product and Range Planning
Product positioning
Core range identification
Product modification requirements
Regulatory compliance planning
Proposed launch ranging
New product introduction scheduling
Target Market Analysis
Analysis of behavioural customer research
Proprietary consumer research
Segment identification
Channel behaviour analysis
Communication & Branding Strategy
Communication objectives
Core message identification
Media and PR planning & scheduling
Market Pricing Strategy
Retail margin requirements
Variable and fixed cost analysis
Sales Plan
Key retail customer analysis
Retail customer need analysis
Retail customer ranging timetables and processes
Promotional scheduling
Collateral and packaging requirement analysis
Operations Plan
Warehousing requirements and strategy
Transportation
OH&S planning
Financial Analysis
Volume analysis
Cash flow analysis
Break-even analysis
Funding procurement
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